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Ken Wilson, B.Sc., MBA, CMC - Founder, and Chief Executive Officer

Advisor to Management, Speaker and Author

  

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Ken is the founder and CEO of the Wilson Marketing Group, Inc. Ken is a leading-edge strategist and valued advisor for executive teams. His client base includes a combination of Fortune 500 companies and privately held companies. For over 20 years, Ken Wilson has worked closely with the senior management of many of the nation’s leading corporations to create breakthrough strategies, accelerate implementation, and develop high-performance organizations. As an independent advisor, he has a singular purpose: to help his clients meet and exceed their business objectives and create shareholder value. Ken takes a global, multicultural approach based on having lived and worked abroad. He has gained the reputation for being a thought leader in the arena of marketing and sales strategies and tactics.

Ken is an experience management advisor; his approach is based on a participative process that empowers senior executives. A critical management issue is usually the starting point for an engagement. It might be the need to strengthen revenues and profits through a new, focused business strategy; to better implement an existing strategy; to revitalize the organization; or to become more market focused.  Ken acts as a catalyst, bringing new ideas and approaches, and designs appropriate processes—but management must ultimately drive the direction and implementation of change. Outcomes are defined in terms of solid improvements, not reports.

In addition to his consulting experience, Ken has also been a member of the adjunct faculty at the Graduate School of Business at the University of St. Thomas for over two decades, teaching courses in strategy, product management, and marketing, and has lectured on planning and strategy at the University of Minnesota, Carlson School of Management.  He is an author, seminar leader, and facilitator on a variety of marketing planning and strategy topics, and has authored two books, Strategic Marketing Planning, and Product Marketing Management.  He has authored a number of articles on planning, strategy, and marketing.

Prior to founding WMG, Ken held a number of executive and management positions  at Honeywell, Bunker Ramo, IBM, Leisure Line, and Nortel, including President, Divisional Controller, Manager Product Management, Marketing Manager, and Sales Manager. Ken also serves on a number of public, private and advisory boards. He holds an MBA from Queen's University and B.Sc. from the University of Minnesota and is a member of the Institute of Management Consultants and is has been awarded the designation of Certified Management Consultant (CMC), a globally recognized certification of professional achievement. 

Ken can be contacted at ken@wmg-mn.com. or 763.476.2216


 
  W i l s o n   M a r k e t i n g   G r o u p ,   I n c .
P.O. Box 859  » Wayzata, MN 55391-0859
Phone: 763-476-2216 » Fax: 763-475-8275
E-Mail:
ContactUs@wmg-mn.com
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